The Shoreline at 33: A Pictorial Journey Through Gills Rock's Culinary Icon

Content Generation

Oct 27

Written By ZFMK Creative

CLIENT
The Shoreline

LOCALITY
Door Peninsula, Wisconsin

DATE
August 2023

CATEGORY
Content

TYPE
Photography, Content Generation

MEDIUM
Sony a-65

STATUS
Completed

For over three decades, Mary and Mike Mead have crafted a warm and inviting dining experience, featuring breathtaking views of Lake Michigan's Green Bay. In 2023, the torch was passed to their daughter, Jamie Mead, and her partner, Chef Matt Chambas of Door County Underground, who brought a fresh perspective to the cherished menu. This visual journey offers an inside look at the dedicated kitchen team, the friendly and professional staff, and the mouthwatering creations on the seasonal menu. Embracing locally sourced ingredients from the Door Peninsula, the images capture the heart of the thirty-third season at one of Door County's culinary treasures.

Within a modest fishing village at the tip of the Door Peninsula, a family-owned restaurant has served Gills Rock and communities for over thirty-three years. The Shoreline’s owners, Mary and Mike Mead, have created a warm and comfortable setting for lunch and dinner “where every meal is served with a stunning view overlooking the western waters of Lake Michigan’s Green Bay.”¹ During the 2023 season, their daughter Jamie Mead and partner Chef Matt Chambas, owners of Door County Underground, lead the kitchen and, in doing so, brought their fresh perspective to the well-loved menu.¹

This pictorial journey through the restaurant highlights work in the kitchen, the wonderfully friendly and professional team members, and plated masterpieces on the season’s menu. Similar to the chef’s work with Door County Underground, the team integrates local ingredients found in the Door Peninsula. Enjoy this showcase of images inside the thirty-third season at one of Door County’s gems.

A Friendly and Hard-working Team

During this project, the restaurant wanted to bring light to their impressive, hard-working team that makes everything possible. This included pictures of them doing what they do best, keeping things running efficiently with a smile.

“The staff has been largely made up of a consistent crew of local families who have returned year after year, creating the comforting family feel in the atmosphere.”¹

The Menu

Providing a fresh take on the beloved menu created by Mary and Mike Mead, Jamie and Matt have added some new additions and features while incorporating some of their expertise from Door County Underground.