EMBOLDEN
YOUR efforts
Whatever it is, the way you tell your story online can make all the difference.
HOW WE can HELP
Our three main areas where we may help are branding, content generation, and website design. Sometimes with smaller operations, there is not someone on staff to help build out these aspects, or leadership is consumed with the logistics of the operation. Through our services, we offer an array of solutions to help increase the visibility of your business, organization, or self.
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A way of identifying your business, organization, or self. Strong brands are more than a logo; they create visual continuity across multiple elements both in print and digitally. > Learn more.
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Nearly everything online and in the world was designed and created. Content may include brand elements, graphics, photographs, video, templates, and publications. > Learn more.
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A process of organizing content online for visitors using pages, sections, blocks. Aesthetic factors such as layout, user experience, and imagery create a stronger appeal to viewers. > Learn more.
OUR SERVICES
branding
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Personal branding is an area that is picking up in popularity with the rise of the internet and its induction into everyday use. Today, now more than ever it is important to have an online footprint that matches and empowers elements found offline such as a resume, portfolio, and business cards.
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An effective brand strategy provides a business or organization an edge in competitive markets by differentiating between your products and services from your advisories. This contrast to other entities ensures every touchpoint with current and future customers remains consistent throughout their experience including in emails, stores, and online properties.
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An image, icon, or symbol can make your brand more memorable, stand out compared to others, and help customers recognize your business amid the world. Creating a logo is a process of looking inward at the roots of the brand while being optimistic about its mission and future.
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Brands are more powerful when everyone using them speaks with the same voice. Branding guidelines help ensure every reference to your brand is in the same way including logo use, colors, typefaces, wording, and imagery.
content generation
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The easiest way to tell a story is by capturing it within a picture. In today’s digital world, imagery can be an influential element of the user experience.
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The easiest way to tell a story is by capturing it within a video. In today’s digital world, videos can elevate the user experience much easier and better than traditional images.
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Create functional and aesthetically pleasing documents which can include brochures, posters, reports, and presentations that combine text and graphics. Graphic design can make complex information easier to understand and can make a document more engaging.
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Publication design involves the use of layout, typography, color, and imagery to create a cohesive and visually appealing design that effectively communicates the intended message to the intended audience. The end result is a professionally produced publication that effectively communicates the intended message to the intended audience.
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A design template is a pre-made design that can be used as a starting point for creating a new document or project. In graphic design, templates are often used to help ensure that a design is consistent and professional, and to save time by using a pre-made layout and design elements.
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Editing is the process of reviewing and revising written or recorded material to improve its quality, clarity, and accuracy. This includes editing services for both videos, images, and text copy.
website design
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Fairly easy and quick to make, a single-page design provides an online space for someone just starting out, who doesn’t need a lot of pages, or is on a budget.
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Taking some time to organize and construct, this design plan builds on the single-page website and is for those looking to provide a little more information across multiple pages. The welcome page serves as a summary of the rest of the pages and highlights the most important aspects.
This can be a great place to start if you are a bit more established and have enough information and imagery to utilize multiple pages.
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With the most time, content, and money, complex designs consist of many pages, sections, and sub-pages. This type of design is great for larger operations with lots of product or service segments, those seeking custom elements, or that are seeking to incorporate an online store.
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An online store allows a brand to sell products through its website. Depending on the complexity, the software can help with inventory, sales, and shipping.
Online stores may be added to any website plan with pricing subject to the size of the inventory.
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Sharing your work, thoughts, or updates about your brand may be easier to produce through using a blog. This type of website design allows the owner and any contributors to easily update this section of the website while having the freedom to be creative in their storytelling.
Blogs may be added to any of the website plans with the pricing depending on if templates are needed for posts.
POPULAR SERVICES
OUR CLIENTS
“consistently delivers high quality work and creative solutions”
Tom Mlada — Executive Director
“The content captured by ZFMK truly added to our ability to promote the event and made my job easy.”
Marianna Stolinska — Head of Marketing
“Adding his imagery to our website and media outlets brings the extra pop we were looking for”
James Lee Mead — Owner + Chef
